Logo and visual identity for the Logan Center Blues Festival at The University of Chicago
Logan Center Blues programming honors the South Side roots of the blues tradition with performances by emerging artists and legendary award-winning blues musicians.
The goal for this project was to create a mark that evokes the blues and the roots of the genre. The harmonica is deeply intertwined with the blues and its sound, techniques, and the specific "blues harp" model have made it a quintessential instrument for the genre, and as such, was the inspiration in creating the mark.
